Hopefully you’ve completed and implemented your marketing plan for 2012. But when you created it did you take into account new marketing trends? Did you build in some flexibility to fit the latest marketing trends? If you’re not sure what to expect this year, we’ve got some thoughts:

• Mobile marketi ... More...

If you’re looking to further target your audience or trying to broaden you targeted sales leads criteria, and then consider expanding your search by using a list of farmer’s leads.  You’ll most likely find that these types of lists will produce another 15 – 20% of prospects that you’re probably missing from other business and consumer lists.  Plus, farmers and ranchers often get missed from high-income list ... More...

Generating leads, especially insurance leads, is always a difficult and tedious task, especially in today’s increasingly competitive landscape.  Finding good prospects in an ongoing basis is one of the most challenging aspects of an insurance agent.  After you’ve picked through the low-lying fruit of friends and family, knowing where to go from there isn’t always easy.

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If you’re in the insurance business, then you already know how tough it can be to get good, qualified insurance leads that will pay off but don’t cost a fortune.  There is, however, with the proliferation of the internet, a seamlessly limitless assortment of options as it pertains to insurance marketing, insurance lead generation and simply in lead buying as a whole.  Though there are a m ... More...

Can you afford to go without health insurance coverage? Paying out of pocket for services, replacements and accidents is often too expensive to be an option. Health insurance is expensive, too, but it reduces your out-of-pocket expenses by thousands of dollars. Here are some tips to help you find the best health insurance coverage to fit your budget ... More...

TMJ (temporomandibular joint) disorders are a painful and chronic condition that affect the joints, muscles, tendons, and bones where the upper and lower jaw meet.  The TMJ is a ball and socket joint with a disc between it.  The joint is used almost continuously throughout the day whenever the jaw is moved to bite, chew, talk, and even yawn.

TMJ disorders are sometimes ... More...

Topical pain relief products offer a drug-free reprieve from the pain associated with many chronic conditions such as osteoarthritis.  They also are used for sciatica pain, fibromyalgia, sprains, strains, and many forms of neuropathic pain, including diabetic neuropathy.  Since these products are absorbed directly through the skin, they are most effective treating pain in joints located near the surface of the skin.  The most common forms of these products are sprays and creams that are ru ... More...

Farmers’ Markets are all the rage these days. The fact that these markets are so popular may lead some people to the conclusion that they are a new phenomenon. However, Farmers’ Markets are one of the oldest forms of direct marketing by smaller farms.

Regardless of the origin of Farmers’ Markets, these markets are a great way for families to get fresh food and, most importantly, meet local farmers. In cities across the country – from San Diego, California, to More...

When many people think of social media, they think of funny cat videos, connecting with long-lost high school friends and sharing family photos. In light of this fact, it is easy to understand why many in the B2B world wonder how they can use social media to communicate with their customers and prospects.

The truth is, social media is an incredible tool for B2B marketers. The key is to know how to communicate your specific message via social media. What follows are some handy ti ... More...

If you are looking for the best ways to market your small business, you need to know what the latest trends in marketing are right now. The problem is, it can be difficult to distinguish an important trend from a passing fad.

While you want to be on top of the latest trends, you also must be aware of what really works. Usually the answer is a combination of the hot new trends and the more tried-and-true methods. It also i ... More...

When buying life insurance, perhaps the most common question people ask is, “Should I get term or whole life?”  The answer to that question depends on who is asking it.  Term life insurance provides coverage for a particular period of time while whole life insurance coverage provides a lifetime of protection.  So how do you know which type of coverage is right for you and your family?

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If there is one thing farmers value above all else, it is the knowledge that the people they do business with are trustworthy and understand the challenges they face. If a farmer believes that he or she is not valued and appreciated by a business, chances are great that they will find another business that w ... More...

If you are a B2B marketer, you are likely always on the lookout for news ways to fill your sales funnel. After all, lead generation is the lifeblood of any business.

While most articles on the latest trends in marketing usually hit around the New Year, we thought we would mix things up a little and do a mid-year assessment of what are the hottest trends in B2B marketing right now. After all, things change quickly in the marketing world so it is important to know how to best prom ... More...